PR is not spin. And it’s not magic. PR allows you to target your customers through a trusted third party, usually newspapers, magazines, TV, the web, or radio. If it’s handled well, PR can have a dramatic impact on your sales and your reputation. We can work on either a retained or a project basis to strategise a campaign, manage a negative issue, or promote any news you may have – whether a new office, a contract win, or something more tactical. Of course, we don’t just offer assistance with PR, but cover the whole communications spectrum, including: Copywriting – Writing any editorial for websites, brochures, company documents, presentations, newsletters, or customer communications Proofreading – Mistakes in any written material affect people’s perception of you. Why run the risk when you can send anything through to us and be assured that it’s been checked for technical accuracy, grammar, spelling, punctuation and general editorial flow. We can then send you a report within a short space of time and help you avoid any costly errors Communications – We can also assist with internal communications, and work with you to develop the most appropriate medium for talking to your employees Audit – You may well have existing PR or communications in place, but why not invest in an audit to ensure its achieving exactly what you require. We can assess your current provision and make recommendations, or assist you in developing an evaluation tool so that you can check your PR coverage against defined Key Performance Indicators, allowing a final Return on Investment ratio. In essence, how much have you paid, what have you got for it, and was it worth it? If not, what should you do differently and what can you hope to achieve. We would welcome the opportunity to have a no-obligation chat with you about how PR and copywriting can help your business.

Zen Communications Marketing, PR and Design Oswestry Shropshire
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